
Pivot magazine wins big again at the National Magazine Awards: B2B
Pivot magazine wins big again at the National Magazine Awards: B2B
SCL, a division of St. Joseph Communications (SJC), partnered with the Chartered Professional Accountants of Canada (CPA Canada) to relaunch, rename and re-envision the association’s members magazine in 2018, which last year won Best Magazine.
SCL, a division of St. Joseph Communications (SJC), partnered with the Chartered Professional Accountants of Canada (CPA Canada) to relaunch, rename and re-envision the association’s members magazine in 2018, which last year won Best Magazine.

Pivot magazine, published by the CPA Canada in partnership with Strategic Content Labs (SCL) has won three Gold medals and six Silver medals, the highest tally of wins at the 2nd Annual National Magazine Award: B2B, released today.
SCL, a division of St. Joseph Communications (SJC), partnered with the Chartered Professional Accountants of Canada (CPA Canada) to relaunch, rename and re-envision the association’s members magazine in 2018.
“We are honoured with this recognition for a Gold for Best Issue and a Silver for Best Cover for the November/December 2019 issue,” said SCL President Douglas Kelly.
“We are also very proud of Pivot’s Editor Luc Rinaldi, who adds to his NMA awards with a Gold medal for writing the Best Series of Articles for ‘Foresight: Future Proof,’ ‘Opening Gambit,’ and ‘Back to the Future’ with writers Brenda Bouw and John Lorinc—along with Silver medals in Best Profile of a Company for ‘Transforming America’s Game’ and Best Feature Article: Professional for ‘Inspector Gadget.’ Pivot continues to be one of the best-written, most thought-provoking and best designed magazines in the country,” said Kelly.
In total, Pivot had a total of 18 nominations.
The SCL team on the project—including Rinaldi, Managing Director of Content Maryam Sanati, Deputy Editor Lara Zarum, Art Director Adam Cholewa and Senior Designer Dan Parsons—collaborates with the CPA Canada team, led by Publisher Heather Whyte, to publish Pivot six times a year.
“Huge thanks go out to the collective team of individuals at CPA Canada and St. Joseph Communications who have made Pivot into the insightful publication it is, and a must-read for the country’s professional accountants and business leaders,” said Whyte, who is CPA Canada’s Senior Vice-President, Marketing, Communications, and Public Affairs.
SCL provides strategic, editorial, printing, distribution and advertising sales services to CPA Canada. Pivot is distributed to CPA’s 217,000 members. A digital edition is also produced for members.
At last year’s NMA: B2B awards, Pivot won five Golds, including Best Magazine, and one Silver.
SCL also produces member magazines for CAA clubs in Ontario, the Atlantic provinces, Manitoba, Saskatchewan and for the AMA in Alberta. CAA Manitoba magazine won a Gold for Best Art Direction: Single Article for ‘Lisbon Bite by Bite,’’ designed by Gary Davidson. CAA Magazines produced by SCL received a total of four nominations.
To see a complete list of 2020 National Magazine Awards: B2B winners, click here.
About CPA Canada
Chartered Professional Accountants of Canada (CPA Canada) is one of the largest national accounting organizations in the world, representing more than 217,000 members. Domestically, CPA Canada works cooperatively with the provincial and territorial CPA bodies who are charged with regulating the profession. Globally, it works together with the International Federation of Accountants and the Global Accounting Alliance to build a stronger accounting profession worldwide. CPA Canada is a respected voice in the business, government, education and non-profit sectors and champions sustainable economic growth and social development. The organization serves the profession, advocates for the public interest and supports the setting of accounting, auditing and assurance standards. CPA Canada develops leading edge thought-leadership, research, guidance and educational programs to ensure its members are equipped to drive success and shape the future. cpacanada.ca
About Strategic Content Labs
Strategic Content Labs is a leading custom content company and a wholly owned division of St. Joseph Communications (SJC), Canada’s largest privately held media and communications company. SCL creates award-winning custom content, websites, apps and content management solutions for some of Canada’s leading brands and institutions. Visit contentlabs.ca.
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For more information:
Doug Kelly, President, SCL
doug.kelly@stjoseph.com
416-786-6344