Advertising
Reach 1 in 4 Canadians through display, video, newsletters, social, audio and print, on a single title or across all eight SJC brands.
The Reach Behind Every
Campaign
As Canada's largest publisher of multi-platform brands, SJC Media reaches millions of engaged Canadians across iconic brands like Maclean's, Chatelaine and Toronto Life.
1 in 4
Canadians reached, adults 14+
11.2M
readers, digital and print
10.5M
social followers
506K
email subscribers
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The Channels You Can Advertise On
Every channel is available on a single SJC brand or across the full network, with geo and category targeting on all digital placements. Our team handles setup, execution and real-time monitoring, so campaigns stay optimized while they run.
Display
Video
across the network, sold
direct or programmatically.
High Impact and Takeovers
plus homepage and
category takeovers with
100% share of voice.
Three Ways to Buy
The channels above can be bought however your team prefers to transact.
By Publication
Buy a single title when you want brand-specific access and the authority that comes with it. Available direct or as a curated private auction deal.
Run of Network
One buy across all eight SJC brands for maximum reach, with the option to layer Audience+ segments onto display and video inventory.
Affinity
Consumers who consistently engage with a topic over time: readers, hobbyists and brand
loyalists identified through sustained content and email engagement.
Target With First-
Party Precision
SJC Audience+ turns Canada's most trusted media brands into precision targeting. Seventeen first-party segments across five clusters, layered onto network display and video inventory.
Monthly available digital impressions globally
Monthly available digital impressions in Canada
Addressable impressions based on first-party user data
Client Work That Performs
Choose Canadian Seafood
Our multi-faceted campaign for Canadian Seafood campaign targeted millennials with children by leveraging <i>Today's Parent</i> and <i>Châtelaine</i>, resulting in impressive engagement and exposure.
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Couture Cocktails: Grey Goose Vodka x <i>FASHION</i> Blend Runway Style with Mixology
A special fashion week collaboration
Want Our Editors to Tell Your Story?
Advertising campaigns can be paired with award-winning
branded content produced by our editorial teams.