Reach Canada's most engaged audiences

We are Canada's largest publisher of multi- platform brands. Our iconic titles have shaped Canadian conversations for decades and remain as relevant as ever, offering advertisers a brand-safe environment and access to loyal, engaged audiences.

1 in 4

Canadians reached

10.5M

Social followers

506K

Email subscribers

First-party data across every SJC brand

SJC Audience+ banner

Audience+ is our proprietary audience intelligence platform. It unifies first-party data from every SJC media property to power targeting, insight and measurement, so campaigns reach real people, not proxies. Niche audiences span Home & Garden, Real Estate, Parenting, Arts & Culture, Food & Drink, Fashion & Style, Health & Lifestyle, Business and more.

45M

Monthly available digital impressions globally

00M

Monthly available digital impressions in Canada

10M

Addressable impressions based on first-party user data

Custom Audience Segments

Align your objectives with any cross-brand audience, or tap niche segments built from first-party data.

Secure Data Clean Room

Match your first-party consumer data against ours without compromising customer privacy.

The Brands Canadians Trust

SJC owns and operates Canada's most recognized consumer and
business titles, reaching audiences across city life, fashion, food, parenting, celebrity and business.

City & culture

Style & beauty

Food & living EN

Food & living FR

Current Events

Celebrities

Parenting

Business

Common Questions About Advertising with SJC Media

How do I advertise with Toronto Life, FASHION or Chatelaine?

SJC Media offers advertising opportunities across Toronto Life, FASHION, Chatelaine and our other trusted Canadian media brands. Options include print advertising, digital display and video, sponsored content, social media, newsletters and email, audience targeting, custom content, influencer collaborations, contests, podcasts, and event sponsorships. Campaigns can run with a single brand or across the SJC Media network, depending on your audience, objectives and budget. We can also develop integrated campaigns that combine multiple channels. Complete our contact form and a member of our team will connect you with the appropriate sales representative to discuss your campaign.

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What is branded content and how does SJC produce it?

Branded content is brand storytelling created by SJC’s editorial teams and published through trusted media titles such as Toronto Life, Maclean’s, Chatelaine and FASHION. Our editors, creatives and project managers work directly with you to build a partnership that drives your objectives. We offer two approaches: integrated editorial content, which closely matches the established voice, look and feel of the SJC media brand it appears within, and sponsored custom content, which is suited to marketers with a defined message and can have a more distinct voice, look and feel. We create the multi-platform mix that fits your campaign, from custom articles and premium digital destinations to social and video content, newsletters, influencer collaborations, performance marketing, contests and giveaways.

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Can SJC Media help me reach specific audiences?
Does SJC Media plan and execute events?

Yes. Wonder is SJC Media’s experiential marketing pillar, designing and executing custom events and signature experiences that transform brand stories into unforgettable live moments. Backed by trusted brands including Toronto Life, Chatelaine and Maclean’s, Wonder creates bespoke experiences from concept to execution, including product launches, thought leadership panels, branded spaces, product demonstrations, themed activations and membership programs. Brands can also sponsor marquee events such as Toronto Life Best Restaurants, FASHION’s The Ones and the Maclean's Ideas Summit.. SJC can capture and report on events through video, photography, livestreams and journalistic storytelling, extending the experience across our brands in print, digital, social and branded content.

Can one campaign run across multiple SJC brands?

SJC Media can create cross-brand campaigns that connect with audiences across trusted titles including Toronto Life, Maclean’s, Chatelaine, FASHION, Canadian Business andToday’s Parent. We recommend the mix of brands, audiences and channels that best supports your objectives, with opportunities spanning print, digital, social, newsletters, branded content and events. Campaigns can also use SJC Audience+, our proprietary data-driven advertising platform, to reach relevant audience segments across our portfolio with greater scale and precision.

How does SJC Media measure campaign performance?