SJC Media's custom publication, Pivot magazine, developed in partnership with CPA Canada, continues its impressive track record at the National Magazine Awards: B2B. This year, Pivot leads the nominations with a remarkable 20 nods across a wide range of categories, highlighting its consistent excellence in brand storytelling. The National Media Awards Foundation announced the list of nominees on April 30, 2024.
Spotlight on Storytelling Success
Senior Editor Alex Correa's feature article, "Matinee Idol, The Story of Cineplex," is nominated in two categories: Best Profile of a Company and Best Profile of a Person. This piece explores the career of Cineplex CEO Ellis Jacob and his profound impact on the Canadian theatre industry. Pivot's recognition extends to Best Column, Best Feature Article, Best News Coverage and Best Cover Design–a testament to its well-rounded editorial approach. It’s also nominated in three new categories: Best Topical Feature: Climate Change for “Nature’s Call,” Best DEI Reporting for “Breaking Through” and in the Best Brand category.
A Track Record of Excellence
Pivot's success story builds on a strong foundation. In 2018, the Chartered Professional Accountants of Canada (CPA Canada) partnered with SJC to revitalize its flagship member publication. The re-envisioned Pivot, published seasonally in English and French, caters to CPAs with compelling content and a visually appealing design. This transformation garnered the prestigious Best Magazine: B2B award at the 2021 and 2022 National Magazine Awards, as well as multiple nominations and awards since the B2B awards' inception.
"We are all very proud of this magazine and of the team effort required to produce it,” says Paul Ferriss, Director of Editorial & Creative for SJC Media's custom content division. “Pivot is well written, thought-provoking and well-designed. Speaking to CPA Canada members and the larger business community, it serves as an example of the power of custom publications to connect with a business audience through meaningful storytelling.”
The winners of the National Magazine Awards: B2B will be announced on June 7.
Congrats to all nominees!
